This is the third time I have worked with this team, each time with vastly different aims and objectives and I would strongly recommend them.
Inspire. We offer confidence, courage and enthusiasm based on experience and a tried-and-tested approach that just works – not because we say so but because the evidence speaks for itself.
Message Mapping established how the company should be perceived, and helped clarify three desired perceptions as well as its overall strategic objectives.
Client
JKX Oil & Gas plcProject
Message Mapping, strategic annual reports.Scope
Message Mapping. Strategic and financial report. Consultancy.We invited DB&Co to use their Message Mapping process, the output drove an entirely original and engaging annual report. David’s ability to distil what he has heard in over 20 hours of workshops into a creative interpretation is unique and impressive - not something I have ever seen before in over 15 years of working with listed company reports.
We invited DB&Co to use their Message Mapping process, the output drove an entirely original and engaging annual report. David’s ability to distil what he has heard in over 20 hours of workshops into a creative interpretation is unique and impressive - not something I have ever seen before in over 15 years of working with listed company reports.
AMM are a property asset management company. All property asset management companies show buildings and chaps with suits, and have brands which make them look like banks. AMM aren’t like that. AMM have never had a web site, or any coherent brand; they have gained business on reputation and recommendation. Message Mapping helped define an engaging proposition for this well established business, conveying the benefit and very human experience of working with AMM.
Client
AMMProject
Message Mapping and visual identity For AMMScope
Message Mapping Brand identity Web siteDB&Co has been instrumental in getting us to realise the essence of what we love doing through business and how best to communicate that. David has challenged us in a constructive and supportive way working on all aspects of our first web site and brand mark. Working through David and his team has been a rewarding investment in time and energy.
- Harriet Birt
DB&Co has been instrumental in getting us to realise the essence of what we love doing through business and how best to communicate that. David has challenged us in a constructive and supportive way working on all aspects of our first web site and brand mark. Working through David and his team has been a rewarding investment in time and energy.
We were trusted to help develop all aspects of this new company's brand, which was formed from the simultaneous acquisition of six businesses in November 2012.
Client
Global Navigation SolutionsProject
Brand and proposition creationScope
Logotype Visual identity Brand integration Website Environmental graphics Exhibitions Packaging and sales collateral Employee communicationsThe DB&Co team helped us firstly to articulate what it was that was going to make this new entrant special in the markets it served and then to bring that to life with a strong brand expression and clear brand story
The DB&Co team helped us firstly to articulate what it was that was going to make this new entrant special in the markets it served and then to bring that to life with a strong brand expression and clear brand story
We were invited to use message mapping to help Cognito's team to identify what makes Cognito special and attractive, we then went on to design write and build that into all its routes to market.
Client
CognitoProject
Brand and proposition creationScope
Message Mapping Marketing colateral Copywriting Exhibition design Production managementIt’s often hard to find creative agencies that don’t need spoon feeding and who fully understand and can articulate the brand they are working for.
- Charles McCormick and Partners
- 85
It’s often hard to find creative agencies that don’t need spoon feeding and who fully understand and can articulate the brand they are working for.
This was a fantastic opportunity to work with this incredible brand, a whole new meaning to immersive relationships.
Client
UKHOProject
Brand and proposition creationScope
Message Mapping Brand and product proposition (all media) Visual identity (all media)David’s ability brings a clear, structured and evidenced based approach to message mapping, creating a powerful yet simple framework for us to use while listening to and accommodating all stake-holders has set an enduring standard for the quality we now expect from our partners.
- Robson Dowry
David’s ability brings a clear, structured and evidenced based approach to message mapping, creating a powerful yet simple framework for us to use while listening to and accommodating all stake-holders has set an enduring standard for the quality we now expect from our partners.
We have helped the trust to bring a sense of occasion to the temporary structures which are erected each summer to welcome thousands of visitors from around the globe.
Client
Royal Collection TrustProject
Summer openingScope
Visitor information Visitor interpretation and orientation Sales promotion TranslationFor us, the help has been in your creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.”
For us, the help has been in your creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.”
We used Message Mapping to help provide compelling evidence on what being the best meant in practice.
Client
Yell Group plcProject
Annual Report and AccountsScope
Annual and Corporate Responsibility Reports Investor presentationsDavid is a great creative thinker matching comms strategy with creative output. He truly believes that great design won't work unless the message is right. And he's great fun to work with too.
David is a great creative thinker matching comms strategy with creative output. He truly believes that great design won't work unless the message is right. And he's great fun to work with too.
The trouble with a castle is it's designed to keep people out!
Client
Royal Collection TrustProject
Visitor interpretation and signingScope
Building identification Site-wide signage Promotional graphicsFor us, the help has been in creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.
For us, the help has been in creative messaging…..using images to relate key concepts. Would certainly call you again if the need arose.
Message Mapping was key to bringing the various stakeholders together for this large complex retail and transport hub.
Client
Scarborough Group plcProject
Retail BrandingScope
Message mapping Brand creation Promotional communication Signingquickly brought out the key issues in the re-branding of the shopping centre and enabled us to agree on the new logo swiftly and with the minimum of fuss. I would happily use this system again and recommend it to others.
quickly brought out the key issues in the re-branding of the shopping centre and enabled us to agree on the new logo swiftly and with the minimum of fuss. I would happily use this system again and recommend it to others.
A couple of Annual Reports reflecting E&Y's points of difference, one using patterns made by two halves, reflecting co developed solutions, the other using art to illustrate client benefits.
Client
Ernst & YoungProject
Annual Report and AccountsScope
Message Mapping Annual Report and Accounts
Three very enjoyable projects for this great company, the last before it was taken over by TATA
Client
Tetley GroupProject
Annual Report and AccountsScope
Message Mapping Annual reports Employee communicationsHe combines a really exceptional strategic insight coupled with an ability to think and visualise creatively. His ability to get on with people at all levels means he can get to the heart of an issue quickly and translate that into possible solutions that the client can work with
He combines a really exceptional strategic insight coupled with an ability to think and visualise creatively. His ability to get on with people at all levels means he can get to the heart of an issue quickly and translate that into possible solutions that the client can work with
Here's an example of one or two of our objectives: Raise awareness of ‘Power/Energy Optimisation’ as the new green issue. Prioritise who to communicate with. Convey that there is a green way to supply electricity from your power/energy provider and describe the benefits. Establish powerPerfector as the only company to deal with in this area. Examine the most effective means to create that reality in the minds of key audiences, both private and public sector.
Client
powerPerfectorProject
Brand and proposition creationScope
Copywriting Website design Marketing collateral Logotype evolution Message MappingDavid Birt’s Message Mapping process is one of the most effective ways of getting your team's understanding of your organisation strategy aligned with how you communicate effectively to your target audience
David Birt’s Message Mapping process is one of the most effective ways of getting your team's understanding of your organisation strategy aligned with how you communicate effectively to your target audience
If you understand your clients business, you will understand the issues they face. If you focus upon simplification your communications should reflect that...
Client
WCI ConsultingProject
Brand and proposition creationScope
Marketing Collateral Design and communication guidelines Logotype evolution Message Mapping
Consecutive reports for 5 years, this one's my favorite. Message Mapping was key to getting the communication objectives agreed. Evolving the groups expression from ‘keeping the lights on’ to an international transmission business.
Client
National Grid Group plcProject
Annual Report and AccountsScope
Message Mapping Annual and Interim reports
Blue Circle was about be acquired by French competitor Lafarge. To mark the occasion we were asked to create something that captured and celebrated the company's terrific track record. We focused on the culture that formed the backbone of this iconic company and the people who made it work.
Client
Blue CircleProject
The people behind the brandScope
Message Mapping Individually packaged book for each employee
Some of the projects I enjoyed whilst working for this global giant.
Client
GlaxoWelcomeProject
Report for staffScope
Key facts Merger communiction Internal communications to all staff worldwide
Client
Mixed LogosProject
Brands from Tech to RestaurantsScope
